The UK’s first nationwide in‑taxi screen network

CAPTIVE ENGAGEMENT: The Future of Taxi-Based DOOH Advertising

The Future of Taxi-Based DOOH Advertising

Every taxi journey is a chosen moment, 10–30 minutes where people can relax, disconnect and engage fully with what’s in front of them. Our platform makes the most of that time, turning our in-taxi screens into immersive brand experiences that stay with people long after the journey ends.

Justin Down

Managing Director

CAPTIVE AUDIENCE:

Riders are focused and have limited distractions.

HIGH EXPOSURE:

Taxis operate throughout the day and night, ensuring maximum visibility.

HYPER-LOCAL TARGETING:

Reach specific areas, events, or demographics effectively.

HOW IT ALL WORKS?

Pioneering internal digital taxi ads, LA Trading stands as the UK’s premier platform tailored for local businesses.

STEP 1

BUY

BUY YOUR TAXI AD’S IN MULTIPLE LOCATIONS

$

STEP 2

CREATE CAMPAIGN

SEND YOUR AD OR LET US HELP CREATE IT 

STEP 3

LAUNCH AD'S

LAUNCH & REACH MILLIONS THROUGHOUT THE UK

We have many advertising options for you, get in touch for more custom-made solutions.

WHY ADVERTISE WITH US?

Affordable and Effective Ads
90%
Unmissable Ad Placement
98%
Maximised Ad Exposure
95%

To make advertising accessible and affordable while transforming taxis into powerful marketing platforms. 

Through state-of-the-art digital screens inside taxis, we connect businesses with their ideal audience in a highly visible and impactful way. 

For taxi owners, we provide effortless income opportunities.

For advertisers, we offer a fresh, engaging, and direct way to reach customers where it matters most.

WATCH WHY DOOH IS DOMINATING THE AD SPACE!

Brand Reel Coming Soon For La Trading

Get the maximum impact for your Taxi Advertising campaign

ENGAGEMENT FOR BRANDS ACROSS ALL MARKET CATEGORIES

YOUR BRAND. EVERY JOURNEY
Every year, with Internal Digital Taxi Advertising (IDTA) millions of passengers — from business leaders and families to tourists — travel by taxi across the UK. Each ride is a prime opportunity for brands to connect with engaged, receptive audiences.

HIGH DWELL TIME

Did you know the average black taxi journey is approximately 25 minutes and an airport transfer can be up to 1 hour? Think of how many hours passengers are spending viewing your internal taxi ads.

CAPTIVE AUDIENCE

Taxi journeys offer 10–30 minutes of uninterrupted brand exposure — a chosen environment where audiences are focused, receptive, and engaged. Your message travels with them throughout their journey, building awareness and driving results.

CONNECTIVITY

Brands connect with audiences in a captive environment - 10–30 minutes of uninterrupted brand attention. This is where awareness connects to action — a focused environment designed for real engagement and measurable results.

ATTENTION

Taxi journeys offer 10–30 minutes of uninterrupted brand presence in a high-focus environment. Each journey gives brands a rare opportunity to build awareness and create genuine moments of connection that drives lasting impact.

INTERACTION

Real-time moments turn passengers into active participants. Instant mobile triggers and location-aware prompts encourage immediate responses, from claiming an offer to discovering nearby destinations. Driving measurable engagement and clear attribution.

COMPLEMENTARY MEDIA PATHWAY

IDTA bridges the brand journey from roadside visibility → in-taxi engagement = online or in-store purchases. It amplifies OOH visibility while adding digital depth, ensuring your message moves seamlessly with your audience - from the streets to our seats.

OUR CLIENTS LOVE US

Our executive insight-driven expertise bridges strategy, innovation, creativity, and flawless  delivery — giving brands confidence in campaigns that are insight-driven, seamlessly executed and built to engage audiences in motion while delivering measurable impact.

BOOK A STRATEGY CALL

Ready to transform how your brand connects with audiences on the move? Book a strategy call with us today and discover how taxi advertising can drive measurable results across the UK.

DOWNLOAD MEDIA PACK

La Trading - Brand Media Pack On Devices Mock Up (C)

From local startups to national names, we help brands grow their presence, boost awareness, and make a lasting impression — one journey at a time.

LA Trading isn’t just about advertising.

It’s about creating movement — for brands, businesses, and communities.

YOUR BRAND, IN MOTION

MONTHLY VIEWS PER TIER 1 CITY
0 M+
MONTHLY VIEWS PER TIER 2 CITY
0 K+
MONTHLY VIEWS NATIONWIDE
0 M+

WHY PARTNER WITH US?

At LA Trading, we believe in the power of partnership. We’re not just selling space—we’re creating experiences that resonates, inspires, and drives action with your target audience. Your brand has a story to tell, our network has the stage. Together, we can captivate audiences and elevate your brands message.

OUR LATEST NEWS

Stay up to date with the latest news, insights, and innovations from LA Trading — driving the future of digital taxi advertising across the UK.

Contact us